#297 - Cavalcade 7 10
Cavalcade, Vol. 7, No. 10 ,
Cavalcade Magazine, Inc., 1968
a digital replica
In the 1960s, hundreds of “men’s magazines” were sold at news stands, candy stores, tobacco shops and elsewhere. With names like Knight, Sir, Gent, Cavalier, Night & Day, Cocktail, Fling, Follies, Frolic, Adam and Jem, they attempted to compete with Playboy with color photography on coated — not pulp — paper. Nearly-naked pinups attracted readers, but prose pieces considered weighty subjects of the moment, especially those relating to the pursuit of women.
The October 1968 issue of Cavalcade has many short essays on urgent topics, such as
We visit the Crazy Horse Saloon of Paris and meet some lovely dancers. And we eavesdrop on “Four Beautiful Rich Girls [who] Talk about Sex.” Cartoons by Bill Wenzel and George Dole amuse us. In a way, everything in this 80-page magazine seems like filler, except the pinups.Four pretty models are shown topless, a word that often appeared in newspaper headlines in those days. Three of them are slim. Three of them are blond. The photographs are mostly in color and would serve as proper pinups as most pictures fill a complete page. We see Ginny Kaye and Lucky Wynn at home and in the backyard, Hepna Jensen and Diana Thomas were shot in a studio.
The advertising is as entertaining as any art or editorial content. Movies, photographs and hot fiction promise unique, uncensored pleasures. Other products instructed readers on how to speak English better, improve strength, lose weight, gain weight, grow hair, find the perfect mate, and start a business at home.
The ebook contains every word and picture of the original on large format pages. Picture tonality has been adjusted and the original page sequence has been retained. Some page layouts have been revised. All original scans.
If you used to express enthusiasm by using terms like groovy and out of sight, this old magazine will make you smile.
One digital replica ebook, delivered by download link.